Tuesday, March 6, 2012

Coca-Cola Taste Test

  • Nearly 30 years ago, Coca-Cola switched over from sugar to high-fructose corn syrup to sweeten Americas beloved carbonated soft drink.
  • (Huffington Post)
  • The new lineup is receiving full marketing support as part of the test, including a 30-second spot from Zero Calories, Maximum Pepsi Taste and Coke Zero, Real Coca-Cola Taste, and Zero Calories.
  • (Advertising Age)
  • One of Goizueta's other initiatives, in 1985, was the release of a new taste for Coca-Cola, the first change in formulation in 99 years. In taste tests, people loved the new formula.
  • (Awoko)
  • More places are starting to offer Mexican Coca-Cola. It is made with pure cane sugar People love it because it gives them a more natural taste.
  • (Click10.com)
  • And, Mexican Coke vs. American Coke -- we settle the debate once and for all with a blind taste test. Youll NEVER guess which prevails. (2:01) Kim K.
  • (TMZ.com)
  • PETA had become a thorn in the side of Coca-Cola on the issue of animal testing. Coca-Cola, along with PepsiCo, had funded research into taste pathways by cutting open chimpanzees and lab rats. The testing was defended as essential for health research.
  • (Death and Taxes)
  • Coca Cola now tastes like I would go NUTS if they ever had a high-test version - something with a serious dose of caffeine. Still for being a high-octane cola, this is by far the best one I have ever had the pleasure to taste.
  • (Examiner)
  • A: Experts say you might as well forget about pitching your product to soft- drink giants like PepsiCo or Coca-Cola. These corporations have in and its either in development, is being test-marketed, or has been tossed on the discard pile.
  • (Businessweek)
  • After numerous tests and trials, they came up with a winning formula and design firm based in London and San Francisco that did the redesign of Coca-Cola and the packaging for Jamba Juice.
  • (San Francisco Gate)
  • Walton, 51, of Robinson, got involved in cooking chili at CASI cookoffs about four years ago, he said, when a co-worker at Coca- Cola Co.
  • (Tyler Morning Telegraph)

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